Frequently Asked Questions

Send me a message through the contact form. We'll set up a call, talk through what you need, and figure out if we're a good fit. I don't do a 12-step sales process. It's just a conversation.

Yes. I'm based in Birmingham, but most of my work is remote-friendly — email, video calls, shared documents. Being local is part of my story, not a limitation on who I can help.

Absolutely. A significant part of what I do is working as a specialist partner for agencies — coming in on SEO, paid media, or strategy projects where they need experienced, reliable support.

SEO, paid advertising (Google Ads and Meta), marketing consulting, and digital consulting. Whether you need one thing done well or an ongoing strategic partner, I can help. We'll figure out the right fit in our first conversation.

Yes. In fact, the two work better together — SEO builds your long-term organic visibility, paid ads can generate results while that foundation is being built. I'll always recommend what actually makes sense for your situation.

I audit, advise, and optimize websites — and I can work alongside your developer or design team. My focus is strategy, SEO, and making sure what gets built is built right. I don't do graphic design or web development from scratch.

Honest answer: 3-6 months before most businesses see meaningful movement, and it depends heavily on where you're starting from and how competitive your market is. I'll tell you what's realistic for your specific situation upfront — not after six months of retainer payments.

No, and you should be suspicious of anyone who does. Search rankings are influenced by hundreds of factors, many of which are outside anyone's control. What I can guarantee is transparent work, honest reporting, and strategies that build real, lasting visibility.

Local SEO focuses on getting your business to appear in Google's map pack and local search results for searches in your area. It includes optimizing your Google Business Profile, building local citations, and targeting location-specific keywords. Regular (or 'organic') SEO focuses on ranking in the standard search results. Most local businesses need both.

It genuinely depends on your market, your goals, and what you're selling. There's no universal right answer. I'll help you figure out a realistic budget before we spend anything — and I'll be honest if I think the budget isn't enough to get meaningful results.

Usually it's one of a few things: targeting that's too broad, a landing page that doesn't match the ad, conversion tracking that isn't set up correctly, or a budget that's too thin for the market. An audit will tell us quickly what the issue is.

Depends on the scope. Project-based work is a flat fee. Ongoing management (SEO, paid ads, or retainer consulting) is a monthly rate. We'll figure out what makes sense before anything starts — and everything is documented clearly.

Usually: an initial call to understand your situation, a scoping conversation to agree on what we're working on, then ongoing work with regular communication and clear deliverables. I'm direct, responsive, and you'll always know what's happening and why.

Yes, for agency relationships and projects involving sensitive business information. Happy to discuss specifics.